Social Media Ad

Filippo Berio Pesto - Brand Development

A social media advertisement designed to convey brand personality - fun, authentic, quality, Italian.

Each of the products were each initially filmed using a blue-screen on a rotating turn-table. Then the individuals jars were animated with movement, whilst rotating 3 dimensionally and with an animation tool to show compression of the jars when 'jumping'!

The result is a slightly zany but highly memorable social media advertisement.